Marketing Manager
Future Technology Systems Co. (FutureTEC) · Dubai, United Arab Emirates
Tailor my CV for this job — freeMarketing Manager
The successful candidate will work directly with the CEO and senior leadership to translate FutureTEC’s business strategy, technology portfolio, and growth priorities into effective positioning, campaigns, content, partner initiatives, and market engagement.As FutureTEC's dedicated marketing lead, the Marketing Manager will play an important role in strengthening our corporate and solution brands, enabling sales, supporting strategic technology partnerships, and driving measurable marketing contribution across Kuwait, Jordan, and Bahrain.Key ResponsibilitiesMarketing Strategy & PlanningDevelop and execute FutureTEC’s regional marketing strategy and roadmap aligned with business objectives.Establish annual and quarterly marketing plans, priorities, budgets, and KPIs.Define measurable objectives across brand awareness, demand generation, pipeline contribution, campaigns, events, digital channels, and partner marketing.Provide regular marketing performance reporting and recommendations to executive management.Brand & Market PositioningDefine and manage FutureTEC and JOUD brand positioning, messaging, and tone of voice.Develop clear positioning for FutureTEC’s services, solutions, business units, and strategic technology offerings.Ensure consistent brand representation across corporate, commercial, digital, event, and partner-related materials.Maintain and enforce corporate brand standards and guidelines.Content & Corporate CommunicationsLead the development of high-quality marketing and business content, including:Corporate and business-unit presentationsSolution and service collateralSales enablement materialsCase studies and customer success storiesThought-leadership contentWebsite and LinkedIn contentCampaign materialsExecutive communications and announcementsManage external designers, agencies, production partners, and content resources where required.Sales & Demand GenerationWork closely with Sales, Presales, Business Units, and leadership to support pipeline development and go-to-market initiatives.Develop targeted campaigns supporting strategic accounts, priority solutions, and new business opportunities.Support account-based marketing initiatives for key customers and market segments.Establish mechanisms to track marketing-generated and marketing-influenced opportunities through the sales pipeline.Develop marketing assets that strengthen customer engagement throughout the sales cycle.Partner & Alliance MarketingWork closely with Partnerships & Alliances and relevant Business Units to develop joint go-to-market initiatives with strategic technology partners.Coordinate vendor campaigns, launches, events, customer engagement activities, and co-marketing initiatives.Manage available partner marketing programs and funds where applicable.Ensure FutureTEC receives maximum marketing value from its strategic vendor relationships.Events & CampaignsPlan and execute regional conferences, customer events, partner events, workshops, executive engagements, and internal initiatives.Develop event strategy, messaging, communication, content, and supporting materials.Execute targeted digital, partner-led, account-based, and event-driven campaigns.Measure campaign and event effectiveness against agreed commercial and marketing objectives.Digital Presence & Marketing AnalyticsOwn FutureTEC’s corporate website, LinkedIn presence, and relevant digital channels.Maintain a professional, consistent, and active digital presence aligned with corporate positioning.Manage website enhancements, SEO, digital campaigns, and external digital partners where required.Monitor marketing analytics, campaign performance, engagement, lead generation, conversion, and ROI.Work with Commercial teams to improve alignment between marketing activity, CRM data, and sales pipeline.Required Qualifications & ExperienceBachelor’s degree in Marketing, Business, Communications, or a related discipline.6+ years of B2B marketing experience, preferably within technology, IT services, consulting, professional services, or a related sector.Proven experience establishing, building, or significantly developing a marketing function.Strong understanding of B2B technology and services marketing rather than purely consumer or e-commerce marketing.Experience developing marketing strategy while remaining directly involved in execution.Demonstrated experience supporting sales, demand-generation, partner, and go-to-market initiatives.Experience managing digital marketing, content, campaigns, events, and corporate communications.Strong ability to work independently and manage multiple priorities.Excellent written and verbal communication skills in English. Arabic is a strong advantage.Experience working across multiple markets or with regional stakeholders is preferred.Key Skills & AttributesStrategic thinker with a hands-on execution mindsetStrong commercial and business understandingExcellent B2B writing and communication skillsStrong understanding of technology marketingComfortable working directly with senior leadershipData-driven and focused on measurable marketing outcomesHighly organized with strong attention to detailStrong stakeholder and project-management skillsAble to manage agencies, vendors, and external partners effectivelyConfident, mature, and professional communication styleWhy Join FutureTECThis role offers an opportunity to:Build and shape FutureTEC’s marketing function and regional marketing strategy.Work directly with executive leadership on strategic initiatives.Support a growing portfolio spanning cybersecurity, cloud, Microsoft, Data & AI, digital trust, and enterprise technologies.Work alongside leading global technology partners.Gain regional exposure across Kuwait, Jordan, and Bahrain.Grow into broader marketing leadership responsibilities as FutureTEC’s marketing organization expands.