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PPC Executive

Softtrix Tech Solutions Pvt Ltd · Mohali district, India

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We are looking for a PPC executive with 2+ years of hands-on experience in managing Google Ads and Facebook/Meta Ads campaigns. The ideal candidate should have strong analytical and communication skills, along with 6 months–1 year of experience in client handling.Key ResponsibilitiesPlan, create, manage, and optimize Google Ads and Facebook/Meta Ads campaigns.Monitor campaign performance, budgets, keywords, bids, CTR, CPC, conversions, and ROI.Conduct keyword research, competitor analysis, and audience targeting.Develop and implement PPC strategies based on campaign objectives.Prepare and analyze campaign performance reports.Identify optimization opportunities to improve campaign performance and reduce acquisition costs.Communicate with clients regarding campaign performance, requirements, and updates.Understand client goals and coordinate with internal teams to ensure smooth campaign execution.Stay updated with the latest trends, features, and best practices in PPC and paid advertising.Requirements2–3 years of relevant experience in PPC / paid advertising.Strong hands-on experience with Google Ads and Facebook/Meta Ads.6 months–1 year of client handling experience is required.Good verbal and written communication skills.Strong analytical and problem-solving abilities.Ability to understand client requirements and provide campaign-related insights.Experience working with budgets, performance metrics, and campaign optimization.Ability to work independently as well as collaboratively with the team.Candidates who can work full-time from our Mohali office are preferred.