Product Marketing Manager

The Product Manager plays a pivotal role in developing and executing product strategies that enhance fan engagement and drive revenue. They oversee the lifecycle of products and services, from conception to launch and beyond, ensuring alignment with fan preferences and market trends. Responsibilities include market research, competitive analysis, pricing strategies, and collaborating closely with various departments to optimize fan experience and achieve business goals. They also monitor performance metrics to refine strategies and maintain a competitive edge in the sports industry.GOALSDriving Revenue GrowthEnhancing Fan EngagementOptimizing Product PortfolioImproving Brand VisibilityMonitoring Market TrendsRESPONSABILITIESMarket Research and AnalysisProduct Strategy and PlanningProduct Development and Launch:Marketing CampaignsCustomer EngagementCollaboration and CommunicationTracking and ReportingREQUIRED SKILLS AND QUALIFICATIONSBachelor’s degree in Marketing, Business, or related field (Master’s degree preferred).years of experience in CRM management, preferably within the services/ fast moving goods or entertainment industriesStrong understanding of marketing principles, strategies, and tactics.Excellent analytical and problem-solving skills.Ability to work effectively in a team-oriented, collaborative environment.Adaptability to a fast-paced and rapidly changing environmentHighly organized with strong project management skills.Proven experience leading campaigns: strategy, coordination, activation, performance analysis, budget management….High level in digital marketing:Digital marketing tools and platforms (e.g., Google Ads, Facebook Ads Manager, SEO tools) to support product marketing efforts.Data Analysis: Analyzing product performance data, customer feedback, and market trends using tools like Google Analytics, Power BI, or Tableau.UI/UX Principles: Awareness of user interface (UI) and user experience (UX) principles to collaborate effectively with design teams and ensure user-friendly product features.Market and Competitive Analysis: Ability to conduct thorough market research and competitive analysis using tools like market research platforms, competitor analysis tools, and customer feedback systems.Presentation and Communication: Strong presentation skills and the ability to communicate technical concepts and product strategies to stakeholders at all levels of the organization.Excellent written and verbal communication skills in English / Arabic