Senior Associate - Omnichannel Customer Experience

Contract: 12 monthsEmployment: Outsourced through Manpower Middle East

About the Role

Our client, a leading multinational pharmaceutical organization, is seeking a Senior Associate – Omnichannel Customer Experience to join their Gulf team. In this role, you will collaborate closely with Marketing, Medical, PRA, and cross-functional stakeholders to develop and execute customer-centric omnichannel engagement strategies that enhance healthcare professional (HCP) experiences and support business objectives. The ideal candidate will bring strong omnichannel marketing expertise, customer journey planning experience, and a data-driven mindset.About the Requirements: Partner with Brand Teams to translate business objectives into measurable omnichannel engagement plans and improve how teams plan, measure, and optimize customer engagement.Drive digital channel maximization across brands, ensuring consistent messaging and measurable impact.Lead Source of Authority (SOA) partnerships, managing strategy, implementation, and expansion into new HCP ecosystems and geographies.Own the end-to-end SOA contracting process, including work orders, amendments, contract requests, purchase orders, and signed-copy archiving.Ensure third-party risk, privacy, pharmacovigilance, and quality assessments are completed for new and existing vendors in line with procurement and compliance requirements.Own SOA budget tracking, including forecasting, invoice tracking, service-delivery validation, accrual management, and cross-charging activities.Design and implement segmented, personalized, and automated customer journeys across digital channels, ensuring the right content reaches the right audience through the right channel mix.Analyze campaign performance using dashboards and engagement metrics, providing recommendations to continuously optimize customer engagement and campaign effectiveness.Own the operational plan governance process with Marketing, Medical, and PRA teams, ensuring execution plans remain updated across relevant systems and platforms.Collaborate closely with Omnichannel Customer Experience, Brand, Medical, Regulatory, and Analytics teams to deliver integrated, customer-centric, and insight-driven engagement strategies.About You: Bachelor's degree in Marketing, Business Administration, Communications, Pharmacy, Life Sciences, or a related field. 5+ years of relevant work experience; 2+ years in project management, brand management, or omnichannel campaign management is desirable.Experience in vendor management, contracting, and purchase-order processes is desirable.Experience working in cross-functional teams and managing multiple stakeholders. Excellent communication and interpersonal skills. Pharmaceutical industry experience mandatory