Senior Manager/ Manager, Product Marketing
IPS Group · Kowloon, Hong Kong SAR
Tailor my CV for this job — freeJob Descriptions:The role entails responsibility for developing and advancing the company's product brand, and for converting brand value into tangible business growth by means of efficient and well-executed marketing initiatives.The candidate should possess proven, successful hands-on experience in expanding into overseas or cross-regional markets, with particular emphasis on Hong Kong, Taiwan, and Singapore.The individual must demonstrate outstanding capabilities in brand planning and promotion, and be able to translate complex financial products into compelling brand narratives that effectively support the business team (Sales/BD Team) and directly contribute to business growth and revenue generation.The position requires delivering high-quality content planning and promotion that is tailored to the distinctive characteristics of each platform, while leveraging digital marketing to develop customer sources and drive business conversion on behalf of the company.The role involves reviewing business cooperation documents, including examining various cooperation agreements to clarify the rights and obligations of both parties, delivery terms, and business risks, as well as drafting cooperation correspondence and formal letters.The position entails maintaining customer relationships and coordinating complaint handling, which includes coordinating and addressing customer inquiries and complaints, following up throughout the entire complaint process, and coordinating internal resources across different positions to resolve customer issues; it also involves maintaining customer relationships, organizing customer feedback, and providing feedback accordingly.
Job Requirements
A bachelor's degree or higher is required, with a preference for candidates whose major is in marketing, media, business administration, or a related discipline.A minimum of 5 years of relevant work experience in brand marketing or market promotion is required.The candidate should be deeply engaged in private wealth management, banking, securities firms, fintech, or other related licensed financial institutions.The candidate demonstrates outstanding communication abilities across multiple languages, including English, Cantonese, and Mandarin, and is fully proficient in all three.