Supply and Demand Planner

Our time to make ripples.We are for the restless achievers. For those who thirst for success and more. For those who never stop trying. We are Masafi. And if you have what it takes, we are ready to take the next step with you.Things we believe in:Inclusivity & diversityWe are an equal opportunity employer, and we believe diversity, gender balance and inclusion lead to success.Our peopleWe believe passionate people propel us forward, build our culture and drive our spirit of innovation.Hard work, integrity & ownershipWe believe hard work trumps everything. And honesty and taking total responsibility are the pillars of everything we do.A glimpse of your typical workdayManage demand forecasting, supply planning, and inventory optimization in a fast-paced FMCG environment.Prepare and maintain forecasts by SKU, customer, channel, and market.Analyze sales history, seasonality, promotions, market trends, category trends, and customer demand patterns.Ensure planning decisions support business and commercial priorities.Incorporate new product launches, promotional activities, and commercial plans into demand forecasts.Monitor forecast accuracy, forecast bias, and variances between forecast and actual sales.Translate demand forecasts into supply, production, procurement, and replenishment plans.Drive strong cross-team collaboration with Sales, Marketing, Procurement, Production, Logistics, Warehouse, and Finance.Monitor inventory levels, stock cover, safety stock, ageing, slow-moving, and near-expiry products.Minimize stock-outs, excess inventory, expiries, and write-offs.Identify supply constraints, shortages, and capacity risks and recommend corrective actions.Support the monthly S&OP process and highlight key demand and supply gaps.Track and interpret market/category trends, seasonality, and changing consumer demand.Prepare planning reports and dashboards covering key supply chain KPIs.Conduct root-cause analysis for major forecast and supply deviations.Support continuous improvement of planning and inventory processes.What makes you stand outBachelor’s degree in Supply Chain, Logistics, Business, or a related field.5–10 years of experience in Supply & Demand Planning, preferably within FMCG.Strong knowledge of forecasting, inventory management, replenishment, and S&OP.Strong commercial acumen with the ability to understand market/category trends and seasonality.Advanced Excel skills and experience with ERP/planning systems.Strong analytical, problem-solving, communication, and cross-functional collaboration skills.The joys:Workspace: We mix work and play with an exclusive gym and an inspiration zone filled with indoor games, library, bean bags and of course, piping hot coffee.Game-changing leadership: We mentor and hone future leaders through agile, dynamic and people-focused training.Enriching rewards: Besides bench-marking industry remuneration, we offer medical benefits and discounts on all Masafi products.Focus on wellness: We not only insist on a great work-life balance but also accompany it with a lovely wellness program.Our storyMasafi was born in the Hajar Mountains in the United Arab Emirates. And ever since, we’ve left a mark across the region and the world.Back in 1976, Masafi was the first naturally sourced drinking water in the UAE. Today, our portfolio consists of the finest range of pure naturally sourced water, juices, tissue papers and anti-bacterial essentials.While we have been the market leader for over 4 decades, we never take anything for granted. Every day, we work harder to deliver the finest products that are good for people and the planet too.We are an equal opportunity employer. Inclusivity, diversity and gender balance are the cornerstones of our business just like, wellness, mindfulness and a healthy work-life balance.Interested in growing your career with us? Take a look at some of our current openings. We can’t wait to hear from you.