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Brand Partnerships Manager

Gushcloud International · Seoul, South Korea

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Job OverviewGushcloud is accelerating its cross-border marketing strategy, exporting Korean brands into the United States (1st) and Southeast Asia (2nd), in response to growing demand from Korean brands seeking a scalable entry into the U.S. market across creator marketing, paid media, licensing, and IP-led brand building.We are hiring a Brand Partnerships Manager to join our Brand Partnerships team at Gushcloud Korea. This role's core focus is cross-border marketing — primarily influencer-led, but extending to full campaign execution — for Korean brands expanding internationally.This role supports revenue generation, partnership execution, and day-to-day project delivery for Korean brands expanding internationally, working closely with Korean media buying agencies and brand teams, and helping put Gushcloud's global creator network, IP assets, and data platforms to work to deliver measurable results across the U.S. and other key markets.Reporting to senior leadership on the Brand Partnerships team, the Manager acts as a day-to-day point of contact for Korean media buying agencies and brand teams, and helps drive international growth by leading influencer-driven, cross-border campaigns end-to-end — from planning through execution, delivery, and reporting — across Gushcloud's global creator network, IP assets, and data platforms.The role combines account support, project ownership, and cross-functional coordination, with occasional travel and direct involvement in U.S. and global market execution.A. Revenue & Business Development SupportSupport revenue generation and pipeline building for Korean brands expanding internationallyMaintain day-to-day relationships with Korean media buying agency contacts and brand teamsSupport deal structuring, pricing, and proposal development across: (1) creator-led campaigns, (2) media + creator hybrid programs, (3) licensing and IP-based partnershipsHelp build and maintain a qualified pipeline tracker with accurate status and forecastsB. Partnerships & Market ExpansionHelp position Gushcloud as the preferred international execution partner for Korean agencies and brandsSupport relationship-building with key Korean buying agenciesContribute to identifying repeatable commercial models (retainers, multi-market rollouts, licensing, hybrid deals)Assist with client and partner introductions that support GCUS market expansionC. Project Execution & DeliveryOwn day-to-day execution of cross-border campaigns — primarily influencer-led, but spanning full campaign types as needed — from deal close through delivery and reportingTranslate commercial agreements into: (1) clear scopes of work, (2) timelines, budgets, and milestonesCoordinate cross-functional teams (creators, ops, finance, legal, media)Ensure delivery is on-time, on-budget, and aligned to client KPIsD. Commercial SupportSupport project-level budget tracking and cost controlHelp maintain margin discipline across engagementsPartner with finance on reporting and profitability trackingFlag opportunities to improve deal economics and scalabilityE. Cross-Border CollaborationServe as a day-to-day point of contact between Korea and international markets (primarily the U.S.)Help educate Korean partners on global creator, media, and consumer dynamicsTravel as needed to support key clients and major launchesEducation & Experience:Bachelor's degree required5+ years of experience in: (1) influencer marketing, (2) digital or integrated marketing agencies, (3) brand partnerships or account management rolesExperience supporting agency and brand-direct relationshipsExposure to revenue targets or budget tracking preferredMust-haves:Fluent in Korean and EnglishA strong, hands-on work ethic — someone who works hard and follows through on whatever is neededA strong sense of ownership and accountability for their workAn eager, coachable attitude — genuinely motivated to learn and growStrong familiarity with influencer marketing and digital mediaSolid commercial sense: pricing, margin awareness, forecasting basicsHands-on project ownership experience across multiple stakeholdersComfortable operating in a fast-growth, ambiguous environmentNice to haves:Experience working with U.S. or global marketsExposure to the creator economy, influencer marketing, or IP/licensing modelsExisting relationships with Korean media buying agenciesExperience in cross-border or regional roles (APAC / global)