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C-Suite Personal Branding - Social Media Manager

InZone · Dubai, United Arab Emirates

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InZone is seeking an experienced Social Media Manager with a proven background in C-suite personal branding and executive thought leadership to build and scale the digital presence of our senior leadership across various channels such as YouTube, Instagram, LinkedIn, TikTok, etc.The ideal candidate must have demonstrable experience growing the personal brand of a CEO, founder, or senior executive, along with strong English communication skills and expertise in social media strategy, content creation, SEO, and organic growth.

Key Responsibilities

Develop and execute personal branding strategies for C-level executives, positioning them as industry thought leaders.Build and grow executive presence across YouTube, Instagram, LinkedIn, and TikTok.Create compelling content, including video scripts, reels, YouTube videos, LinkedIn posts, and thought leadership articles.Implement YouTube SEO and Instagram SEO, including keyword research, titles, descriptions, captions, hashtags, and content optimisation.Develop content calendars and platform-specific strategies to maximise reach, engagement, and discoverability.Collaborate with senior leadership to translate business insights into engaging digital content.Monitor analytics, track audience growth, and optimise content performance through data-driven strategies.Stay updated on platform algorithms, trends, and best practices to drive sustainable organic growth.

Requirements

Minimum 4+ years of relevant experience in social media management, executive branding, or digital content strategy.Mandatory proven experience in C-level personal branding, preferably for CEOs, founders, or senior business leaders.Demonstrated success in growing executive profiles across YouTube, Instagram, LinkedIn, and TikTok.Strong hands-on expertise in YouTube SEO, Instagram SEO, keyword research, and organic growth strategies.Exceptional command of English, with excellent writing, editing, scripting, and storytelling skills.Strong understanding of platform algorithms, content analytics, audience engagement, and digital positioning.Creative, analytical, proactive, and confident in working directly with senior leadership.Application RequirementCandidates must submit their CV along with a portfolio showcasing previous C-suite personal branding projects, links to managed profiles, platform-wise growth metrics, and examples of content created.Note: Candidates without direct C-level personal branding experience will not be considered.