Content Writer - SEO

The teamWe are a small, high-output brand and content team covering brand, content, and SEO. We care about good writing, strong ideas and content that earns attention.The roleWe are hiring a content writer to write the pages that bring IT professionals to SuperOps through search and AI answers. You will write articles, explainers, guides, comparison pages and alternatives pages about AI, IT operations, and endpoint management.You'll work from briefs that set the keyword, intent and angle, then research the topic properly and write something better than what already ranks. As you build confidence, you'll do more of your own keyword research and planning.We want someone with product curiosity: you'll learn how SuperOps works and who uses it, so your writing addresses real problems instead of restating what's already out there.Our buyers are IT leaders and MSP owners. They look for answers on Google and, increasingly, in AI tools such as ChatGPT and Claude. We want them to find SuperOps in both.What you'll doWrite for search and AI answersWrite search-focused articles, explainers and guides, and bottom-of-funnel comparison ("SuperOps vs. X") and alternatives pagesUnderstand who is searching and what they need before you writeCheck what already ranks and find what it missesStructure pages so readers, search engines and AI answer engines can all use them: clear headings, direct answers near the top, FAQs and tablesApply on-page SEO: titles, headings, meta descriptions and internal linksResearch and get it rightResearch technical topics using product docs, credible sources and conversations with our product and subject matter expertsUnderstand our customers' roles and workflows so your writing speaks to their real problemsFact-check every claim, statistic and technical detailUse AI tools to speed up research and first drafts, then verify and edit every line yourselfFollow the SuperOps style guide and apply editorial feedback to the next draftImprove what's liveTrack rankings, traffic and AI citations for the pages you publishRefresh pages that are losing rankings or are out of dateAdd internal links between related pagesCollaborateWork with product marketing, product and customer-facing teams to get details rightSuggest topics based on questions you see from customers and the marketWhat we're looking for1 to 3 years of writing experience, ideally for a B2B technology, SaaS or IT companyExcellent written English: clean grammar, a strong vocabulary, clear sentences and no fillerPublished SEO content with live URLs, and a sense of how it performedA working grasp of search intent, keyword research and on-page SEOCuriosity about technical subjects and the ability to explain them plainlyStrong self-editing, proofreading and fact-checking habitsComfort using AI tools, and the ability to write well without themOpenness to feedback and a habit of getting better draft by draftBonus points if youHave written about IT, cybersecurity, cloud or enterprise softwareHave written comparison or alternatives pagesHave used Ahrefs, Semrush or Google Search ConsoleKnow how AI answer engines like ChatGPT, Perplexity and Google AI Overviews pick their sourcesHave interviewed subject matter experts for a pieceHave a journalism or research background