Digital Marketing Intern

Company Description Boston Institute of Analytics (BIA) is a globally recognized training institute headquartered in Boston, USA, with over 105 campuses across 7 countries, including its Whitefield, Bengaluru campus. BIA specializes in advanced, industry-oriented programs in emerging technologies, offering immersive learning grounded in real-world expertise. Learners gain dual certifications recognized across the US, Canada, Europe, and more than 60 countries, helping them build globally relevant credentials. The institute focuses on preparing students and working professionals for high-growth careers in domains such as Data Science & AI, Cyber Security, Generative AI, Java and JavaScript development, Cloud Computing, DevOps, and other cutting-edge technology fields.Role Description This is a full-time, on-site Digital Marketing Intern role based at the BIA Whitefield campus in Bengaluru East. The intern will assist in planning and executing digital marketing campaigns to promote BIA’s programs and events across online channels. Day-to-day tasks include supporting social media content creation and scheduling, monitoring engagement, and optimizing posts for reach and impact. The role also involves helping track and analyze web and campaign performance using analytics tools, preparing basic reports, and suggesting improvements. The intern will collaborate with the marketing and academic teams to ensure consistent branding, clear communication, and timely promotion of courses and initiatives.QualificationsDigital Marketing and Online Marketing skills to support campaign planning, execution, and optimization.Social Media Marketing skills to manage posts, engagement, and brand presence across key platforms.Web Analytics skills to track performance metrics, interpret data, and contribute to data-driven decisions.Strong Communication skills, both written and verbal, for creating clear, engaging content and collaborating with teams.Interest in education and emerging technologies, with a willingness to learn digital marketing best practices.Pursuing or recently completed a degree/diploma in Marketing, Business, Communication, or a related field is preferred.Basic familiarity with tools such as Google Analytics, social media management platforms, or email marketing software is an advantage.Ability to work on-site in Bengaluru East, manage multiple tasks, and meet deadlines in a fast-paced environment.