Senior Key Account Manager

Key Account Manager – Major Dutch Retail AccountWe’re looking for a commercially driven Key Account Manager to take ownership of a major retail customer within the Dutch health and personal care market. This is an opportunity to lead a high-profile account, shape customer strategy and drive sustainable sales and profitability across an established portfolio of consumer health brands.You’ll operate at the heart of the commercial business, combining strategic account management, customer negotiations and category development with close collaboration across internal teams.Your ResponsibilitiesCommercial Account Ownership: Take full responsibility for account performance, including revenue, margins, profitability and delivery against commercial targets.Customer Strategy: Develop and implement strategic account plans and Joint Business Plans, aligning business priorities with customer objectives.Negotiations & Agreements: Lead annual trading negotiations, using commercial data and financial analysis to secure mutually beneficial agreements.Promotional Effectiveness: Plan and optimise promotional activity, managing trade investment to maximise return and incremental growth.Category & Brand Development: Identify opportunities to expand distribution, secure new listings and improve product visibility across physical stores and online channels.Performance Management: Analyse sales trends, market data and customer performance to identify opportunities, improve forecasting and respond to changing priorities.Senior Stakeholder Engagement: Build influential relationships across the customer organisation while aligning internal commercial, marketing, category and supply chain teams.What We’re Looking For4–8 years of experience in Key Account Management or Category Management within FMCG.Experience managing major grocery, pharmacy or drugstore retail customers in the Netherlands.A strong track record in customer negotiations, commercial planning and delivering sales growth.Experience with large retail groups such as Ahold or Etos would be advantageous.Strong understanding of P&L, margins, promotional investment, sell-out data and commercial business cases.Confident analytical skills, including Excel and the ability to translate data into actionable commercial strategies.A degree or equivalent professional experience at HBO/WO level.Fluent Dutch and good English communication skills.An interest in consumer health, wellbeing or personal care products.What Will Set You Apart?You combine the strategic thinking of an experienced account manager with the drive to deliver results. You’re comfortable challenging customers commercially, building relationships at senior level and identifying opportunities without waiting for direction. You take ownership, make decisions based on evidence and understand how to balance customer relationships with business profitability.Your First 12 MonthsYou’ll establish yourself as a trusted commercial partner, implement a clear customer growth strategy and deliver measurable improvements in sales, margin and category performance. Success will include stronger customer partnerships, effective annual agreements, increased product distribution and impactful promotional campaigns.The Package & EnvironmentHigh-Impact Account: Responsibility for a strategically important retail customer within the Dutch market.Cross-Functional Collaboration: Work closely with commercial leadership, Category Management, Revenue Growth Management, Marketing and Supply Chain.Established Brand Portfolio: Help grow a range of recognised consumer health brands across the Dutch retail market.Career Development: Join an organisation offering opportunities to progress into broader commercial leadership roles.Competitive Benefits: Salary, bonus, lease car, pension and additional benefits.

Location: Diemen, within easy reach of Amsterdam.Interested in taking the next step in your FMCG career?

This role offers the opportunity to combine customer strategy, commercial negotiations and hands-on account ownership to deliver meaningful business growth.