Senior Marketing Manager

Senior Digital Marketing Manager

Location: Riyadh, Saudi ArabiaAgency: Global Marketing AgencyClient: Leading Global Technology BrandThe OpportunityA leading global marketing agency is looking for a Senior Digital Marketing Manager to lead digital marketing strategy and execution for a major global technology brand in Riyadh.This is an exciting opportunity for a digitally savvy, commercially minded marketer to work on a high-profile international account, driving integrated digital campaigns, audience engagement and measurable business growth across the Saudi market.The successful candidate will bring strong digital marketing expertise, a strategic mindset and the ability to translate business objectives into effective, data-driven marketing campaigns.

They will work closely with the client and internal agency teams to deliver best-in-class digital experiences that resonate with local audiences while aligning with global brand objectives.Key ResponsibilitiesLead the development and execution of integrated digital marketing strategies and campaigns across multiple channels.Own digital campaign planning, implementation, optimisation and performance reporting, ensuring activity delivers against agreed KPIs and business objectives.Manage digital media channels, including paid social, paid search, display, programmatic, SEO and other relevant digital touchpoints.Develop a deep understanding of the Saudi consumer landscape, digital behaviours, cultural nuances and emerging market trends.Work closely with the client to understand business priorities, translate briefs into actionable digital strategies and provide strategic recommendations.Oversee campaign budgets, media performance and ROI, using data and insights to continuously improve campaign effectiveness.Collaborate with internal media, creative, social, content, analytics and account management teams to deliver cohesive, integrated campaigns.Analyse campaign performance and consumer insights, producing clear reports and actionable recommendations for clients and senior stakeholders.Manage multiple projects and deadlines simultaneously, ensuring high-quality delivery and strong attention to detail.Identify opportunities to innovate, test new digital platforms and technologies, and introduce best practices to improve campaign performance.Build and maintain strong client relationships, acting as a trusted digital marketing partner and providing proactive, commercially focused advice.Stay up to date with developments in digital marketing, marketing technology, platform capabilities and the wider technology sector.Requirements6+ years of experience in digital marketing, ideally within a global marketing, media or digital agency environment.Proven experience managing digital marketing campaigns for large, complex or international brands.Experience working with technology, consumer electronics, telecommunications or other digitally focused brands would be highly advantageous.Strong understanding of digital media channels, campaign optimisation, audience targeting, analytics and performance measurement.Experience developing digital strategies that balance brand awareness, engagement, consideration and conversion objectives.Confident working with campaign data, performance dashboards and analytics tools to generate meaningful insights.Strong client management and stakeholder communication skills, with the ability to present strategies and recommendations confidently.Excellent project management skills and the ability to manage multiple workstreams in a fast-paced agency environment.Commercially minded, proactive and comfortable taking ownership of projects from strategy through to delivery.Strong understanding of the Saudi Arabian digital landscape and regional consumer behaviours.Fluency in English is essential. Arabic language skills would be an advantage.What’s on Offer?The opportunity to work with a leading global agency on a major international technology brand.Exposure to high-profile, integrated digital marketing campaigns across the Saudi market.A collaborative, fast-paced environment with opportunities to develop strategic and leadership capabilities.The chance to work at the forefront of digital innovation within one of the region’s most exciting markets.