Brand and Digital Manager

Scope:Lead a small team of 1–2 people, covering both Brand and Digital areasEnsure full ownership of brand communication, digital strategy, PR, events, and activations in the Portuguese market

Key Responsibilities

Define and implement annual brand and digital communication budget and plans in alignment with regional and global guidelinesDrive brand presence across all touchpoints: campaigns, media, PR, events, digital and social channelsLead local digital strategy including website, social media, paid media and content optimizationManage and coordinate agency partners (creative, digital, media, PR) ensuring efficiency and ROICollaborate with Trade Marketing, Sales, RGM and Product teams to ensure integrated execution of campaigns and product launchesSupervise and develop the brand/digital team, promoting collaboration and talent growthMonitor and report KPIs, recommending improvements to maximize brand impact and investment returnsProfile:Dynamic, accountable and hands-on, with the ability to design and execute communication plans quickly and effectivelyProven track record in leading diverse initiatives such as communication campaigns, events, PR, media and digital activationsAcademic background in Marketing or Business Administration; MBA or post graduation in Marketing will be considered an advantageStrong leadership and collaboration skills, with experience working in fast paced environmentsResilience traitsExcellent communication skills in Portuguese and EnglishWhy Join Beko EuropeBeko Europe is a leading home appliance company, dedicated to improving the lives of its consumers through a diverse range of innovative and sustainable products and solutions. As part of Beko, recognized as the "Number 1 Home Appliances Company in Europe," Beko Europe offers a portfolio of 16 brands including Beko, Hotpoint, Indesit, Whirlpool, Leisure and Blomberg, to name a handful, all providing quality appliances to millions of households.Beko Europe promotes sustainability in the home, using advanced technology, skilled human resources and strong manufacturing capabilities to contribute to a better future. Our design approach focuses on people-centric solutions that seamlessly integrate functionality, sustainability and appealing design. The company is committed to exceeding consumerWe are an equal opportunity employer. All applicants will be considered for employment without attention to race, sex, colour, national or social origin, ethnicity, religion, age, pregnancy, disability, sexual orientation, gender identity and expression, marital status or political opinion.For more information about us look at www.bekoeurope.com or follow us on LinkedIn. Looking for new opportunity? Review our career page here.