Global Influencer Marketing & Partnerships Director
Huda Beauty · Dubai, Dubai, United Arab Emirates
Tailor my CV for this job — freeWho We Are: At Huda Beauty, our Vision is to lead in creating a democratized beauty industry where power is given back to people to define, create, and enjoy beauty for themselves! Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world's fastest growing beauty brands. As a company, we are fueled by purpose and not profit, this allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness!Summary: You will own Huda Beauty's global influencer strategy for Makeup. You will build a tiered creator portfolio, from ambassadors to micro-creators, that drives measurable brand and sales impact across every market. You will set the governance that keeps that work consistent and compliant, and the data framework that proves what works and where to invest next.Essential Duties and Responsibilities:Lead the Global Influencer StrategyShape and lead the global influencer strategy for Makeup, aligned to brand priorities and launchesBuild a balanced creator portfolio across all tiers, from ambassadors to emerging creatorsSet the standards and ways of working that keep influencer activity consistent across marketsOwn KPIs and drive execution excellencePartner with teams across the business and our markets to bring the strategy to lifeBuild Strategic Creator PartnershipsLead key creator partnerships for launches and always-onBuild long-term, authentic relationships with creators and talentManage agency and talent partnersOwn Seeding And Brand ExperiencesLead global seeding, creator brand experiences and brand tripsBe a visible ambassador for Huda Beauty with creators and talentDrive Performance, Data and AIMeasure impact across platforms and markets, and use insights to guide investmentUse AI and technology to scale the functionStay ahead of cultural and platform trendsLead the TeamLead and grow a high-performing team, directly and through in-market leadsBuild scalable ways of working for global consistencyRequirementsProven track record in makeup or colour cosmeticsExperience managing multi-market influencer budgetsExperience building creator portfolios, long-term partnerships and brand experiencesTrack record of using data, AI and technology to scale influencer marketing performanceDemonstrated negotiation experience, with working knowledge of disclosure rules across marketsEstablished network of makeup creators, makeup artists and talent agencies12+ years in influencer marketing, with at least 5 in a global or multi-market leadership roleDegree in Marketing, Communications or a related field, or equivalent experienceMultilingual and global experience is a plusBenefitsMonthly "Self Love Days" - at company discretionPremium Medical/Dental/Vision coverage for employee plus dependentsMonthly coaching sessions with our in-house Success CoachEmployee discounts on all Huda Beauty productsQuarterly product giftingHuda Beauty is committed to building diverse and inclusive teams and upholding an equal employment workplace that is free from discrimination. We hire stellar individuals regardless of their race, color, ancestry, religion, gender identity, national origin, sexual orientation, age, marital status, medical conditions, disability, or veteran status. If you need reasonable accommodations at any point in the application or interview process, please let us know.