Performance Marketing Lead

Performance Marketing Lead — Meta & Google Ads

Location: Mohali (Chandigarh Tricity), on-site, full-time Experience: 4 to 7 years in performance marketing The role in shortYou will run paid ads for our B2B and B2C clients on Meta, Google, YouTube and LinkedIn, and own the results: leads, sales and cost per lead.

You plan, launch, test and scale campaigns, guide a small team, and explain the results to clients.This role is for you if you have personally run Meta and Google Ads for several clients, managed real budgets, and been accountable for the numbers.This role is not for you if your experience is mainly organic social media, or only setting up campaigns that someone else planned.About Content VistaContent Vista is a growth marketing agency based in Mohali, working with B2B and B2C businesses. For over 8 years, our team of 20+ has helped clients in India, the UK, the UAE and the US grow through paid ads, SEO, content, social media, video, websites and marketing automation.What you will doPlan the paid strategy. Build campaigns around each client's goal. Before a rupee is spent, work out what a lead or a sale can afford to cost, and tell the client early if their target doesn't add up.Run the campaigns. Launch, test, optimise and scale on Meta, Google Search, Performance Max, YouTube and LinkedIn.Protect the budget. Set a spend limit on every account, check spend every day, and get the client's written approval before going over budget.Make sure tracking works before spending. Pixels, conversion events and lead forms, tested with a real conversion. Our tech team helps with setup.Brief the creatives. Tell our design and video teams which ads to make, and share what's working.Lead the team. Guide the performance marketing executives, and check every campaign before it goes live.Fix problems fast. When something breaks, pause first, find the cause, and make sure the client hears it from us first.Report and present. Weekly and monthly reports, and the paid ads section of the monthly client call.What we are looking forMust have4 to 7 years in performance marketing, with at least 3 years hands-on in Meta Ads and Google AdsHas managed several client accounts at the same timeHas owned real monthly budgets, and can tell us the sizeLead generation or e-commerce results you can explain with numbersExplains performance clearly to non-technical clientsHas guided or reviewed the work of at least one personGood to haveAgency experienceGA4, Google Tag Manager, Meta Conversions APILinkedIn AdsLanding page and conversion rate improvementLooker Studio reportingBoth B2B and B2C clientsNot neededDesigning creatives or editing videos. We have teams for that.How success is measuredCost per lead and cost per sale improving for each clientBudgets never overspentTracking working before any spendProblems caught by us, not by the clientClients staying with us because the ads deliverWhy join usOwn the paid ads results for a full client portfolioB2B and B2C clients across four countriesSpecialist design, video and tech teams behind youWork directly with the foundersWorking hoursMonday to Friday, 11 AM to 6 PM, at our Mohali office. How to applyApply with your CV and answer the short screening questions. Applications without answers are not reviewed.