Director Of Sales And Marketing

Company Description RBH is an independent hotel management company with a strong record of developing and managing a broad portfolio of branded and private label hotels across the UK. The company focuses on maximizing returns for hotel owners through effective operations, strategic partnerships, and quality guest experiences. RBH works closely with leading international hotel brands such as IHG, Hilton, Accor, Marriott, and Wyndham. Its position as a trusted partner to these brands makes RBH a key contributor to the UK hospitality industry and offers team members exposure to diverse, well-known hotel operations. Joining RBH means working in a dynamic environment that values performance, collaboration, and long-term growth.Role Description The Director of Sales and Marketing is a full-time, on-site role based in Liverpool. This role oversees the development and implementation of sales and marketing strategies to drive revenue, increase market share, and strengthen the positioning of the hotel within key segments. Day-to-day responsibilities include leading and coaching the sales and marketing team, managing key accounts, building relationships with corporate and leisure clients, and identifying new business opportunities. The Director will analyze market trends, oversee sales forecasts and budgets, and ensure that marketing campaigns, digital presence, and promotional activities are aligned with brand standards and business objectives. Collaboration with operational leaders, owners, and brand partners is essential to optimize performance and deliver consistent guest and client experiences.Qualifications Strong Sales and Business Development skills, with the ability to identify opportunities, negotiate agreements, and achieve revenue targets.Experience in Sales Operations and Team Management, including setting objectives, monitoring performance, and coaching high-performing teams.Proven background in Customer Service within hospitality or a related sector, with a focus on client relationship management and retention.Strategic marketing capabilities, including campaign planning, digital and offline marketing, and brand positioning.Excellent communication, presentation, and stakeholder management skills.Ability to analyze data, interpret market trends, and make evidence-based decisions.Previous leadership experience in hotel or hospitality sales and marketing is highly desirable.Relevant degree or equivalent professional experience in Sales, Marketing, Hospitality Management, or Business.