Head - Priority Banking UAEN

Job PurposeResponsible for leading and expanding the Priority Banking segment by driving profitability, customer acquisition, portfolio growth, and service excellence. The role involves managing and developing a team of Relationship Managers, collaborating closely with Regional and Branch Managers to enhance client engagement and business performance, while also overseeing key strategic Retail Banking initiatives and projects to support the bank’s overall growth objectives.Duties and ResponsibilityDrive Priority Banking financial performance by achieving budget, revenue, customer acquisition (NTB), cross-selling, and investment sales targets.Develop and enhance Priority Banking propositions, products, campaigns, and customer engagement strategies to grow the portfolio and improve customer experience.Collaborate with Marketing and internal stakeholders to execute campaigns, strengthen brand positioning, and increase market awareness.Identify customer needs, gather feedback, and implement improvements to products, processes, and service delivery.Lead strategic initiatives, process enhancements, and UAT activities to improve efficiency, compliance, and turnaround times.Act as the key liaison between frontline and support teams to ensure seamless service delivery and issue resolution.Manage, coach, and develop Relationship Managers, ensuring achievement of business objectives, service standards, and training requirements. Support Emiratization by identifying roles within Cash Ops suitable for UAE nationals and mentoring new joiners.QualificationA minimum of master’s degree in Business Management/ Chartered AccountancyExperience and Skill15+ years of retail banking experience with 5+ years in Priority Banking segmentPreferably in the employee banking or similar aspects of personal banking. UAE experience highly desirableRelevant product, sales & distribution, people management and industry knowledgeStrong knowledge of:

• Strong interpersonal, leadership and team working skills
• Outstanding communication skills - both verbal and written
• Strong conceptual, planning and directing skills
• Cultural awareness and knowledge
• Sound analytical skills & commercial awareness