Jr. Copywriter

Job SummaryThe copywriter is to create compelling content that encourages readers to take action. Content ranges from homepages and banners to landing pages and an entire website worth of inner pages. An effective copywriter has the ability to convey proper writing tone and style according to industry and market needs. He/She is also able to generate creative ideas to establish innovative campaigns.ResponsibilitiesWriting for various platforms, including mobile apps, websites campaigns, emails, news releases, and blogs.Interpreting creative direction and transforming points from the creative brief into persuasive copy concepts.Developing pitch decks for different purposes, including event concepts, overall themes, programs, marketing plans, PR plans, and more.Crafting engaging social media captions.Crafting a comprehensive and coherent event script based on the approved program flow.Serving as an effective point person in briefing and coordinating the host and voiceover talent.Adapting and applying sudden changes in scripts and programs.Generating creative and concise copy for PR and event materials/collaterals.Handling other tasks that may arise from time to time.Working alongside production to effectively translate the vision of the script into impactful and meaningful videos.Adapts their style of writing and tone of voice as required by the brief and the client.Actively conceptualizes refreshing and meaningful in-house content ideas, and scripts, that reflect the culture and pedigree of the Arsenal brand.Proactive in keeping up to date with the latest trends, moment marketing opportunities, and creative content ideas to be shared across departments.Knowledge in Search Engine Optimization (SEO) strategy is a plus.Minimum QualificationsBachelor’s degree in English, Mass Communication major in Journalism, or equivalent.Fresh graduates are welcome to apply.Articulate in both written and verbal English and Filipino communication. Another language is a plus.Excellent creative writing skills and grammar.Strong organization and time management skills.Excitement and passion for writing.Must be amenable to work on-site and WFH.