AI Creative Designer

Stryv (pronounced “Strive”) is one of the fastest-growing consumer brands in Southeast Asia. We’ve received multiple platform awards from major retailers such as Shopee, Watsons, Guardian, and 7-Eleven. Founded by former Grab executives who helped build Grab Financial Group, Stryv is committed to making personal care accessible and aspirational.Our VisionWe aim to become the Uniqlo of Personal Care—offering well-designed, high-quality personal care electronics like hairdryers, shavers, and electric toothbrushes. Our products are built in tier-1 global factories that manufacture for some of the world’s biggest brands. By selling directly to consumers at accessible prices, we ensure that personal care is inclusive across all income levels.Backed by Leading InvestorsWe’re proud to be backed by billion-dollar venture capital funds including East Ventures and GSR. Our supporters also include founders and leaders from some of the region’s most iconic brands: Razer, Carousell, ShopBack, Carro, PRISM+, Grab, Atome, and many more.The Role:We're looking for a Senior AI Creative Designer who combines strong creative expertise with a deep understanding of generative AI technologies.This role is ideal for someone who is passionate about pushing creative boundaries, experimenting with emerging AI tools, and transforming how brands produce visual content.You'll take ownership of AI-driven creative projects, develop compelling visual assets, and help shape the future of our creative production processes.

Key Responsibilities

AI Creative Production & InnovationLead the creation of high-quality AI-generated visuals, product imagery, lifestyle content, videos, and marketing assets.Utilise generative AI tools such as Midjourney, Runway, Stable Diffusion, Adobe Firefly, Kling, and other emerging platforms.Develop realistic product visualisations, campaign concepts, and AI-generated content that reduce reliance on traditional photoshoots.Combine AI-generated content with traditional design and post-production techniques to deliver polished, commercially ready assets.Explore new AI technologies and introduce innovative creative approaches to improve content quality and production efficiency.Creative Design & Campaign ExecutionConceptualise and execute creative campaigns across digital advertising, social media, e-commerce, websites, and product launches.Translate marketing briefs into strong visual concepts that align with brand positioning and commercial objectives.Develop creative directions, mood boards, storyboards, and visual concepts for marketing initiatives.Produce engaging static and motion creatives tailored to different platforms and target audiences.Maintain high standards of design quality, visual consistency, and brand identity across all creative outputs.AI Workflow Development & OptimisationDevelop and implement AI-assisted creative workflows to streamline production processes.Identify opportunities to automate repetitive design tasks and improve creative turnaround times.Establish best practices for AI-generated content, including prompt development, visual consistency, and quality control.Evaluate new AI tools and recommend solutions that enhance the team's creative capabilities.Share AI knowledge, techniques, and workflows with other designers to support team development.Creative Ownership & CollaborationIndependently manage creative projects from conceptualisation through final execution.Collaborate closely with Creative, Marketing, Product, and E-commerce teams to deliver impactful campaigns.Provide creative input and recommendations to improve campaign effectiveness and visual storytelling.Support creative requirements across multiple brands and regional markets.Balance creative quality, speed, and business objectives while managing multiple projects and deadlines.RequirementsDiploma or Degree in Graphic Design, Visual Communication, Multimedia Design, Digital Media, or a related discipline.4–7 years of relevant experience in graphic design, digital creative production, advertising, or a related field.Strong hands-on experience with generative AI tools for image creation, video production, and creative content development.Advanced proficiency in Adobe Photoshop, Illustrator, and other relevant creative software.Strong understanding of composition, lighting, typography, art direction, and visual storytelling.Ability to produce photorealistic AI-generated product and lifestyle imagery.Experience conceptualising and executing digital marketing campaigns independently.Strong creative judgement with the ability to refine AI-generated outputs into high-quality, brand-consistent assets.Good understanding of social media platforms, digital advertising, and e-commerce creative requirements.Proactive, resourceful, and comfortable experimenting with new technologies in a fast-paced environment.Strong project management skills with the ability to manage multiple priorities and deadlines.A strong portfolio demonstrating both traditional creative design and AI-generated work is required.