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Senior Content Marketing Manager (£60k - £70k + equity)

Diagonal recruitment · London Area, United Kingdom

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About the OpportunityWe're working with a fast-growing, venture-backed FinTech operating at the intersection of digital advertising and the wider digital economy.As the business expands internationally, we're looking for a Senior Content Marketing Manager/Lead to take ownership of its content strategy, brand narrative and thought leadership.This is a strategic but genuinely hands-on role, ideally suited to someone who enjoys shaping the bigger picture while still creating and delivering exceptional content themselves.What you'll be doingOwn the narrative: Develop the company's content strategy, positioning, messaging and editorial direction across the UK and North America.Build a content engine: Turn podcasts, events, research, interviews and industry insights into engaging, reusable content across multiple channels.Create compelling content: Write and edit articles, newsletters, LinkedIn posts, video scripts, case studies and sales materials, making complex subjects easy to understand.Build founder visibility: Develop the founders' personal brands through thought leadership, LinkedIn content and ghostwriting.Drive delivery and results: Manage the content calendar, coordinate external creative and production partners, and measure content performance and commercial impact.What we're looking for4+ years' experience in B2B content marketing, with proven ownership of content strategy and delivery.Exceptional writing and storytelling skills, particularly when communicating complex technical or financial concepts.Experience creating and repurposing content across multiple formats, rather than producing standalone pieces.Strong understanding of B2B LinkedIn, thought leadership and organic content distribution.Comfortable working autonomously in a small but mighty, fast-moving business, combining strategic thinking with hands-on execution.Highly valuedExperience creating content across the digital economy such as for AdTech/Programmatic, Affiliate, Creator MarketingExperience working in, or closely with, FinTech or related SaaS tech platform.Founder-led content, including ghostwritingCreating or managing podcasts, video production, industry events or international marketing, particularly the US.What's on offerEquityCareer progression - the right candidate will progress to Head of / Director of quickly, with team/junior management responsibilitiesWork closely with the founders and a motivated cross-functional teamUK and US markets (UK hours).Play a central role in developing the marketing functionRegular company socials...and more