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Vice President Brand Strategy - Pharma Agency

Deerfield Group · United States

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Are you ready to embark on an exciting journey where your talents are valued, and your potential is limitless? At Deerfield, we believe in fostering a culture of excellence, where every team member is empowered to make a difference and contribute to our collective success.Deerfield is the marketing and communications partner of choice. Purpose-built to scale with our clients, our specialist teams craft stories that matter and bridge meaningful connections to advance healthcare products to the people who need them most. Our full-service capabilities are rooted in storytelling and powered by technology to deliver focused strategy, optimized execution, and tangible outcomes. Further, our flexible working model allows us to scale and grow alongside our clients – whether providing expert consultation, serving as a strategic executional partner, or acting as full agency of record.We are built to serve and designed to deliver.Position SummaryWe are looking for a Senior Director, Brand Strategy to be the primary client-facing planner who will optimize the agency's communications including creative and branding. You may be a good fit if you have a passion for building and growing brands, are experienced with data interpretation, market research, and can build out presentations and communicate confidently the messaging and strategies uncovered and recommended. Should have the expertise and desire to work on high science therapeutic areas. Must be comfortable with AI integrated into your daily strategic work.Key ResponsibilitiesStrategic Leadership:Lead the development of integrated brand strategies for clients, ensuring alignment with business objectives and market trends.Oversee strategic planning efforts, including brand positioning, audience segmentation, competitive analysis, and messaging frameworks.Collaborate with internal teams to ensure strategic alignment across all touchpoints.Client Partnership:Serve as a strategic partner to key clients, providing insights and recommendations.Cultivate long-term client relationships by consistently delivering strategic value and thought leadership.Facilitate client workshops and strategy sessions, presenting strategic recommendations and guiding decision-making.Strategic Agility:Familiar with the fundamental skills of brand strategy, but comfort flexing into medical and engagement strategy.QualificationsBachelor’s degree required7+ years’ experience working in brand/medical strategyExperience in pharmaceutical marketing requiredStrong client relationship/management experienceExperience developing, producing, and leading multi-channel marketing solutionsRequired Skills Must possess a deep and thorough understanding of the pharmaceutical/healthcare advertising industry, including new product launchesDemonstrated effectiveness in managing multiple clients and projectsDemonstrated success at developing valued relationships with senior-level clients and consulting as a strategic partnerDemonstrated experience writing creative briefs, facilitating brand building sessions, and uncovering and articulating insights that will frame the direction of the brand strategyEffective communicator and proven ability to thrive in an entrepreneurial environmentExcited by the possibilities AI brings to the role of strategyCandidates must demonstrate hands-on proficiency in developing and delivering presentations in PowerPointMust be open to travel as required from time to timeAt Deerfield, we are dedicated to building a diverse, inclusive, and authentic work environment, so if this role and our culture excite you, we encourage you to apply even if you do not have the exact experience or meet all of the requirements outlined in this job posting. Our HR team will review your resume and experience to see if you align at a different level or possibly better align to other open positions.Deerfield is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.